Upcoming Webinars
All webinars run live from 3:00-4:10 Eastern Time
NOVEMBER 12 2026 : DO NOT MISS THIS REGISTER NOW !
Build It Yourself: AI-Powered Reporting for Homebuilders
See how two of SMA’s most tech-savvy builders do it:
Brian Mothen - GM Agile Homes ~and~
Tiffani Newton OM, RNL Homes
Your builder management systems contain a wealth of information—but are you getting the most out of your data?
Brian Mothen, General Manager of Agile Homes and Tiffani Newton, Operations Manager at RNL Homes present a practical, builder-focused look at how you can turn the data locked up in your existing systems into meaningful reports and dashboards that help you better understand your business and make more informed decisions.
Tiffani Newton will showcase how builders can use Microsoft Power BI and data extracted from Mark Systems to create powerful, customized reporting tools. She’ll walk through examples of reports and dashboards she has developed and discuss how builders can begin recreating this type of reporting internally.
Brian Mothen will demonstrate how his team has approached reporting and analytics using Buildertrend, along with a more lightweight, system-agnostic approach that can work regardless of the software platform your company uses. He’ll share what they’ve built, provide a short demonstration, and show how builders can begin leveraging their own data without necessarily needing a complicated technology “ecosystem” at all!
Together, Brian and Tiffani will cover:
How to turn data from your existing systems into actionable information
Using Power BI to create meaningful dashboards and reports
Examples of reporting built with Mark Systems
How Buildertrend data can be leveraged for better business insight
A lightweight, system-agnostic approach to reporting
What it takes to begin building reporting capabilities internally
Practical ideas you can take back and implement within your own company
YOU WILL KICK YOURSELF IF YOU MISS THIS:
REGISTER NOW
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Upcoming: Presenter: Bob Whitten
A Residential Construction Safety Program in An Hour!
That’s right - just an hour. But an hour that will save your company’s financial hide should a serious accident or even a “near miss” occur on one of your jobsites. Learn what documentation, inspections, and training you as the builder are responsible for (hint… it’s everything!) and how to get it together before OSHA comes knocking. Don’t miss this webinar! Free to all Inner-Circle members.
HOW TO REGISTER:
Only SMA inner-Circle members can attend SMA Webinars - so enroll today, it’s free (but the knowledge is priceless) We’ll send an email reminder a few days prior to every webinar with your log-on information.
Can’t make it in-person? No problem! All webinars are recorded and you’ll receive a link after the program.
Recent SMA Webinars
DID YOU KNOW?
SMA Inner-Circle members can download the recorded webinars. Enroll Now (free, no obligation)
NOVEMBER 05 2026 : Sales Temperature & Timing the Close:
Presenter: Davide Luecke
A prospect's "temperature" dictates how you guide the sales conversation. Ask for the business too soon and your prospect feels high-pressured and bolts! Wait too long and your competition will beat you to the punch. Maybe they’re plenty ready (and willing) but not quite ABLE - e.g. not yet financially qualified. Instead of guessing, rushing, or lagging… use David’s strategic checkpoints to measure your prospect’s spot on the “Ready-Willing and Able to purchase” scale BEFORE you try (and fail) to close the deal!
OCTOBER 29 2026 : Trade PARTNERS or OPPONENTS? 10 ways to re-boot your trade relationships for the better.
Presenter: Joe Stoddard
You are not going build jack squat without your group of trade contractors. So is your company their PREFERRED BUILDER? The builder your trades love to work for, or do get the greenest of their greenhorns while their good crews are at hard at work for your competition? Do they bring your CM coffee or scatter like termites when he/she shows up at their jobsite? If it’s the latter you need to re-think these critical relationships and this webinar will show you exactly how to do it!
OCTOBER 22 2026 : Here’s a REAL Opportunity for Improvement! (OFI). How to develop a winning OFI Program (and why you absolutely need one!) Presenter: SMA Managing Partner Bob Whitten
Are you moving forward, standing still, or sliding backwards? You need an OFI PROGRAM! An OFI (Opportunity for Improvement) is a written document that empowers ALL your stakeholders (buyers, bankers, employees, trade contractors, suppliers, inspectors and more) to contribute great ideas that when correctly applied (the “program” part) will move your company closer to the goal line while also documenting the changes along the way.
OCTOBER 15 2026 : What does a “Good People Manager” Look Like? Presenter: SMA Managing Partner Bob Whitten
When it comes to managing others, one size definitely does NOT fit all. Come prepared to take notes and gain insight you can revisit whenever your next management decision arises. Give us an hour and you will leave a more effective leader and better “boss”.